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| Find something that you would normally pay someone to do, then focus on it and do it well enough that you get paid for it! Josh Bernstein |
(about his cowboy hat being mistaken for a fedora)
Maybe it's a hat thing, I don't know, but I've been wearing a cowboy hat - it's NOT a fedora - for the past 21 years. It has nothing to do with Indiana Jones.
~ Josh Bernstein ~
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Born and raised in New York City, Josh has had an adventurous spirit since childhood and spent much of his teenage years climbing, hiking, riding, and exploring the American West. At Cornell University, he double majored in
Anthro pology and Psychology, while spending his summers on the trail leading BOSS trips in Southern Utah. After graduating college, Josh spent a year in a post-graduate program in Jerusalem studying, among other things, mysticism and ancient texts. Josh has been nominated to Fast Company's Fast 50 list, which recognizes "executives who create value through the power of their ideas, the depth of their commitment, and the authenticity of their character." And the Denver Business Journal selected Josh for their "Forty Under 4" list for "young, dynamic business leaders whose efforts in the office and in the community are shaping the future of the Denver area." |
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| | - Full Name: Joshua Oren Bernstein
- Nickname(s): JB
- As a kid Josh's parents called him "habibi" in both Hebrew and Arabic. Habibi is a term of endearment meaning "darling" or "sweetie"
| - Zodiac sign:Pisces
- Ascendant sign: Sagittarius
| Education:- In 1989, he went to Cornell University where he double-majored in Anthropology and Psychology, and double minored in Native American and Near Eastern Studies. He served two terms as president of the Pi Kappa Alpha Franternity. After graduating from college, he spent a year in a post-graduate program in Jerusalem studying, among other things, mysticism and ancient texts.
| Family- Bernstein has an identical twin brother, Andrew. Andrew Bernstein is the founder of Mental Yoga.
- Josh is of Jewish Heritage his father was born in the old city of Jerusalem and his paternal grandparents and great-grandparents were buried in Israel.
- Josh`s dad, George Bernstein died of a heart attack while he was sleeping just before Josh`s fifteenth birthday. A year later Josh`s sister was killed in a Car accident when she was three years old.
- Has an apartment in New York City, and a yurt in southern Utah
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| Jon asked if Josh found any remnants of Mel Gibson's cameras among the Mayan ruins. To Watch the Interview click HERE
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| On Religion:
I’m more a spiritual man, than a religious one. I’ve studied a lot about religion, especially about mine, Judaism, and I find that many roads lead to the top of the mountain. I have an open mind for all of them. - Josh Bernstein
| Notable Feature(s):
- JB was a competitive archer when he was young.
- JB is known for wearing many hats, mostly cowboy hats, which has led to him being likened to Indiana Jones. Although the History Channel played up the comparison in its promotion of Digging For The Truth, Bernstein frowns on this comparison, pointing out that he never wears a fedora (Indiana Jones' trademark cap), and his fashion sense has nothing to do with the fictional archaeologist.
- He is an ardent environmentalist who drives a 1982 Australian FJ45 Toyota Land Cruiser that he renovated and had it converted to run on vegetable oil. He Nicknamed the Crusier, "Troopie" it seats 10 people.
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 Personal interests/hobbies: |
He has 5 Hats made by Akubra and he gave each hat a nickname. Henry (his 1st hat at age 15), Henry II (his 2nd hat at age 18), Henry III (his 3rd hat at age 26), Henry IV (during season 2 of Digging for the Truth), Henry V (also during season 2 of Digging for the Truth). Both Henry IV & Henry V were custom made by Steve King from Nathaniel Funmaker of Mancos, Colorado. All hats are low-crown, wide-brim cowboy hats made of 100% Beaver.In Josh's spare time he has become an accomplished writer, he wrote his first book titled Digging for the Truth: One Man's Epic Adventure Exploring the World's Greatest Archaeological Mysteries.
| In his book, Josh also says that Cuzco is his favorite city in Peru and in all of South American. |  |
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| Few things you might not know about JB: |
President and CEO of BOSS, the Boulder Outdoor Survival School, the oldest and largest wilderness survival school in the world. And active member of The Explorers Club, a fellow of the Royal Geographical Society and a patron of the American Museum of Natural HIstory.
Josh is also a professional photographer, with published credits in USA Today, Sports Illustrated, Forbes, Men's Health, Self, Marie Claire, Men's Fitness, Blue, Outside, and Backpacker magazines. Josh has also exhibited his work in galleries from California to New York.
Before becoming an explorer Josh used to be a DJ in collage, while at Cornell University he was the president of the Beta Chapter of Pi Kappa Alpha Fraternity for two terms.He was obsessed with Clint Eastwood and his recurring on-screen personae, such as the Man With No Name, a gunslinger with a say-less-do-more attitude. He also admired Eastwood's commitment to quality, whether it was in front of the camera or behind it. "He was the epitome of the tall, rugged, western guy," says Bernstein. "He didn't necessarily want to live in the modern world and he was OK with that. He also brought a refreshing reminder to be true to yourself before you lose something special."
His first cigar he smoked with a smile.
He was on a date with a beautiful woman named Nanette. Bernstein was impressed by her insistence on going to Morton's for steak, but was nearly stunned when she suggested they smoke cigars after dinner. Bernstein can't say what cigar he smoked, or even if he enjoyed it, but what he does remember is that he fell in love with the sensuality of the cigar-smoking experience. Eight years later, Bernstein fell in love with the cigars themselves. |
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| On Digging for the Truth: |
At the very least, people are re-discovering some great stories, listening with modern minds, and discerning what for them is true. I think its great that the show doesnt force feed you an opinion- we leave you able to make up your own mind. If you disagree with what I say, or with what an Expert on the Show says, thats fines. Independent thinking is encouraged.- Josh Bernstein See more JBs Quotes Here
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| The History Channel: Digging for the Truth: |
Digging for the Truth was a History Channel adventure-archaeology series that explored ancient mysteries around the world. The series premiered with Bernstein as host in January, 2005 and quickly became the highest-rated series in the history of The History Channel. Season 3 premiered on January 22, 2007, again setting a record for the network with the highest-rated series/season premiere to date (over 2.1 million viewers). The April 16, 2007 episode marked Bernstein s final appearance as host of Digging for the Truth. The series continued for a 4th season without Bernstein before it was removed from prime time and then canceled. |
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| Discovery Channel: Into The Unknown With Josh Bernstein: |
On February 20, 2007, Bernstein announced that he was leaving The History Channel and Digging for the Truth to join the Discovery Channel as an executive producer and host of a new prime-time series and specials. The Discovery series called "Into the Unknown with Josh Bernstein" was scheduled to premiere on August, 18, 2008, and was expected to be just as adventurous and globe-trotting as Digging for the Truth, but with less of an archaeological focus. |
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JB doesn't just advocate greener living; he lives it... and you can too! Here are his Top 10 Eco-Friendly Tips:
 1. Buy less bottled water.
2. Make sure your car tires are properly inflated. This saves gas and extends the life of the tires.
3. Turn off all lights and electronics when not using them. Unplug them, too, as they still use power even when they're turned off.
4. Install a low-flow showerhead and take shorter showers. Shower with a friend.
5. Use fans instead of the A/C when you can.
6. Stop junk mail from filling your mailbox. There are companies that can help (i.e., GreenDimes.com, catalogchoice.org), and using less paper saves trees.
7. Don’t let your old cell phones, computer equipment and other electronics fill up our landfills, either. Check online for companies that will recycle them for you.
8.Recycle – check with your local recycling company to get a list of what they will accept attheir location.
9.Take mass transit, walk or ride your bike when possible.
10. Run the washer/dishwasher only when full, or just wash the dishes by hand |
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| - I don't focus on the 'star' thing too much, I'm just grateful to do the show and happy that so many people are supportive of what we've all worked so hard to create.
- As for the comic book, I'll admit that seeing myself turned into a comic book hero was a weird experience. I never expected that to happen -- nor did I expect it to be so much like a real comic book! I just hope that I avoid all the bad guys and get the girl in the end. ... We'll see.
- Find something that you would normally pay someone to do, then focus on it and do it well enough that you get paid for it.
- Honestly, I love what I do at both BOSS and The History Channel. The fact that I can now support myself from it is a blessing. It may take you a few years to make it all work -- it took me almost 15 -- but if you have the patience, determination and entrepreneurial spirit, it's the most satisfying work lifestyle you can create
- I'm not cavalier, and I don't have a death wish.
- Some women send me nude photos of themselves; yeah, and I don't mind that, I also get the letters, some men write and tell me we'd be the perfect couple, and that's O.K. But I just don't play for that team.
- I'm attracted to tall blondes,It isn't easy to find a tall blond Jewish girl who is interested in the environment.
- Ladies of Argentina, Brazil, Italy, Iceland and Sweden are the loveliest in the world. "You have a mix of blonds and brunettes, and all different cuisines!
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- The idea of international adventure and archaeology coming together is timeless." .- 2006
- Long before the Indiana Jones movies, people have wanted to hear of distant lands and ancient mysteries. I think it’s part of the human psyche. The show is not trying to be too much and I’m certainly not taking myself too seriously. I wasn’t aware of the success being instant. - 2006
- In fact, I really wasn’t all that aware of the show being a success, mostly because the industry is new to me and I didn’t understand Nielsen ratings. But now that I DO understand how unusual the ratings for DFT have been, I’m proud that people are responding so well to something we all worked so hard to create. CREATING the show, after all, was hardly instant and I think we’ve all earned our viewers’ support
Perhaps that makes it easier for people to relate to what I’m exploring. 2006
- I think it’s great that so many people are being turned on to exploring history.
- At the very least, people are re-discovering some great stories, listening with modern minds, and discerning what for them is true. I think it’s great that the show doesn’t force feed you an opinion - we leave you able to make up your own mind. If you disagree with what I say, or with what an expert on the show says, that’s fine. Independent thinking is encouraged.
- As any archaeologist will tell you, that’s not what archaeology is about. So that part’s very different and I don’t think the comparison is appropriate. We also don’t have any cool fight scenes, but I’m still working on that. Of course, if my rappelling into volcanoes, exploring ancient tombs and crawling through tight spaces inspires people to travel or evokes any sense of adventure the way Indiana Jones does, well, thank you very much! That’s a tremendous compliment. 2006
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Lilohposted 455 days ago
