Mclibel (1997)
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100% of critics liked it
(10 reviews) -
67% of users liked it
(1,039 ratings)
This documentary tells the story of two ordinary people who dared to take on one of the world's largest corporations. Viewers will see not only how the 1.8 billion dollars that McDonald's spends on advertising affects their bottom line, but how it manages to gloss over the unsavory aspects… More This documentary tells the story of two ordinary people who dared to take on one of the world's largest corporations. Viewers will see not only how the 1.8 billion dollars that McDonald's spends on advertising affects their bottom line, but how it manages to gloss over the unsavory aspects of their operations. The program also considers the extraordinary lengths to which a company like McDonald's will go to protect its own image. ~ Rob Ferrier, Rovi
- Directed By
- Franny Armstrong
- Genres
- Documentary, Special Interest
- In Theaters
- Jun 10, 2005 Wide
- On DVD
- Aug 30, 2005
- Studio
- Cinema Libre
Critic Reviews
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Roger Moore, Orlando Sentinel
You can't help but take a little pleasure in watching jerk lawyers -- and an arrogant mega-corporation, with money and laws and seemingly the judge too on its side -- lose in every way imaginable.
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Dennis Harvey, Variety
An alarming if ultimately inspiring David-and-Goliath parable for today.
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John McMurtrie, San Francisco Chronicle
A stirring and sometimes funny film.
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Scott Weinberg, DVDTalk.com
Everybody loves a good David & Goliath story, often doubly so when the story happens to be entirely factual and quite ironic.
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Steve Schneider, Orlando Weekly
McLibel made me want to boycott McDonald's, turn vegetarian and even punch a clown or two on principle. But most of all, it restored my faith that the power to shape public discourse really rests with the people and not the PR agents.
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Cast
-
Francis Miller
as McDonald's Spy
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Veronika Hyks
as Narrator
- Eric Schlosser
- Morgan Spurlock
- Steven Gardner
- Paul Preston
- Helen Steel
- Dave Morris
- Sue Dibb
- Dan Gallin
- Geoff Giuliano
- Charlie Kervons
- Howard Lyman
- Charles O'Leary
- Charles Secrett
- Keir Starmer
- Fran Tiller
- Guy Jackson
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Geoff Guiliano
as Ronald McDonald actor
- Colin Campbell