The Next Big Thing
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P.J. Posner directs the romantic comedy The Next Big Thing. Struggling painter Gus Bishop (Chris Eigeman) gets involved in a scam to make it into the cutthroat New York art world. Con man Deech Scumble (Jamie Harris) dreams up the identity of Geoff Buonardi (inspired by the name of Chef Boyardee), an outsider war veteran artist. The fictitious Buonardi becomes Gus' alter ego personality, and soon his paintings become an overnight success. This scam leads Gus toward a romance with art critic Kate (Connie Britton), who, of course, does not realize that Geoff is really Gus. Soon, Gus is being… More
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Rotten Tomatoes Score: 41%

Critic Reviews from Rotten Tomatoes

"A feeble and tedious satire on the New York art scene."
‑ Kevin Thomas, Los Angeles Times
"The concept is simple, even irresistible, but Posner's dishearteningly unsophisticated treatment itself rings false."
‑ Ed Park, Village Voice
"The send-up here is relatively weak"
‑ Jon Popick, Planet Sick-Boy
"[Eigeman's] driving insistence to reach some meaningful point with his Gus pushes The Next Big Thing into otherwise undeserved success."
‑ Kim Williamson, Boxoffice Magazine
"Set amongst the spoiled and the starving in New York, The Next Big Thing pits artistic intelligence against a pleasantly simple love story"
‑ Rachel Gordon, Filmcritic.com
"Squandering a potentially juicy subject for ridicule, the film simply doesn't have the wit necessary to do it justice, relying instead on obvious jokes and stereotypical characterizations."
‑ Frank Scheck, Hollywood Reporter
"The female characters, with the exception of Britton, tend toward vulgar and the men register at various degrees of obnoxiousness."
‑ Doris Toumarkine, Film Journal International
"Irritatingly cutesy and self-satisfied on top of it all, making the picture something of an endurance test besides being a misfire."
‑ Walter Chaw, Film Freak Central
"Hardly the next big thing to hit theaters."
‑ , E! Online
"A clever, amusing parody of the New York art scene that's about something much bigger."
‑ Harvey S. Karten, Compuserve
"A deftly satisfying, comically coherent sendup of the world of art."
‑ Lawrence Van Gelder, New York Times
"An amusing, light-hearted satire of a Manhattan art world."
‑ Jack Garner, Rochester Democrat and Chronicle
"The movie's rife with types ... but any story's a good story if it's told well, and this one is, with chuckles to spare."
‑ Gregory Weinkauf, New Times
"The sweet romantic comedy overwhelms the satirical bitterness, producing a fluffy, pleasant, instantly forgettable picture that feels more than a little behind the times."
‑ Maitland McDonagh, TV Guide's Movie Guide
More reviews for The Next Big Thing on Rotten Tomatoes