Jessica Lucas (pictured inside; Cloverfield, Amusement, The Covenant), Lorna Raver and David Paymer (Tales From the Crypt) will help bring scares to Sam Raimi's Drag Me to Hell for Ghost House Pictures and domestic distributor Universal. Lucas will play the roommate and best friend of Stephanie (Alison Lohman), the unwitting recipient of a supernatural curse. Raver plays Mrs. Ganush, a proud Eastern European woman with an old-world belief system who, when defied and humiliated, vengefully casts the curse. Paymer will play Mr. Jacks, Stephanie's practical bank-manager boss. Raimi wrote the screenplay with his brother, Ivan. Principal photography begins Monday in Los Angeles.